SDForum about Mind-Mapping
The Software Developer Forum (SDForum) in Silicon Valley will host an event on “Building Strategy & Driving Consensus through Shared Mapping” on April 10 in San Jose. It will involve a presentation on mind maps and an interactive session where the presenters will collaborate with the audience to construct a map about a vexing marketing issue.
It’s good to see that mind-mapping is gaining traction as a new business paradigm and receiving more and more attention in the Web 2.0 Silicon Valley of these days. The SDForum is popular among Silicon Valley influencers.
Here’s the program description:
"Getting everyone “on the same page” and getting them to “buy in” is critical for the accomplishment of any team effort. Believing that the team is far more than a group of individuals flying in formation, Art Monk uses mapping approaches to get the most out of those infamous off-sites that many would just like to fugeddabout. The concept of “flip-chartless” sessions in which real results emerge and everyone has them on their desk … the next morning(!). The idea that maybe the best thing I could ever do for my team is accomplish my goals and TRUST that the other really competent peers I have will focus on theirs.
Join us to see how the mind mapping paradigm can be used to attack marketing problems facing teams that need to coordinate to move their ventures to the next plateau. Also join us to participate in a massive group dynamic to attack just one vexing marketing problem right there in our session.
Presenters:
Art Monk
Art Monk is managing director at Meridian Executive Partners, LLC, a business advisory and consulting firm specializing in assisting early stage companies. He is also COO of IPS Consulting, an intellectual property advisory firm based in Palo Alto, California. Art has held executive management positions as either VP or CEO in 13 startup ventures including Saba, PointBase, Docutrieve, TransImage, Silicon Valley Research, and eZedia. He has also held Board positions in a number of early-stage companies including Dial-Guard, JADE, Micralyne, IVRNet, and Keyword. Art has an MBA, and an MSc from the universities of Alberta and Manitoba, and was a Ph.D. candidate in Physics at the University of Alberta.
Mike Rowehl
Mike has been working for startup companies almost exclusively for the last 12 years and been a developer on projects ranging from embedded systems to web services. Currently he is an architect for Ning Inc., a social software company located in Palo Alto, as well as co-founder of the Silicon Valley chapter of Mobile Monday.
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Reader Comments
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Posted April 6th, 2006, 9:56 pm by Sean Murphy
This should be a great introductory event for folks new to mind mapping, and a demonstration of it’s power to map a group’s understanding of a problem or situation.
In particular, you can participate in a collaborative session on features, techniques, and methods that make
a new product or service “viral” or easy to share by word of mouth or mouse. Bring your own ideas and we will post a consensus map after the session.Sean Murphy
SDForum Mktg Sig Co-Chair
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